The deal numbers
Straight from the client deal tracker: what it cost to get in, and what it returns.
- Purchase price$1,080,000
- Down payment$108,000
- Closing costs$2,600
- Design and furnishing$100,000
- Total entry cost$205,400
- Annual cash flow$37,996
- Cash-on-cash return15.15%
The tax position
- Purchase price$1,080,000
- Typical cost seg reclassification25% of price
- Illustrative year-one deduction$270,000
- Illustrative tax reduction at 40%$108,000
An illustration, not this client's return: 25% of price reclassified at a 40% marginal rate, the same assumptions as our calculator. Your number depends on your study, your rate, and meeting the seven day and material participation tests. We are not a CPA firm.
The full story
Hema bought in Smoky Mountains, Tennessee, a seasonal cabin market where the underwriting has to be built on the annual shape of demand, not on the best month. The purchase closed at $1,080,000.
Getting in cost $205,400. That is $108,000 of down payment, $2,600 in closing costs and $100,000 of furniture, linens, photography and everything else that has to be in the house before the first guest arrives.
The design budget is the line most buyers underestimate. It is not decoration, it is the difference between a property that books at the market rate and one that sits below it, and it has to be funded at closing rather than out of the first season's revenue.
Against that entry cost the property returns $37,996 a year after management, cleaning, supplies, utilities, insurance, property tax and debt service, which is a 15.15% cash-on-cash return.
For context on the market rather than this property: Smoky Mountains entry prices run $550,000 - $1,600,000, average daily rates $285 - $520, occupancy 58% - 68%, and gross revenue $78,000 - $210,000. June through October, with a strong December holiday spike. Those are estimates assembled from closings and active comparables, not a projection for any specific house.
The tax position is where a purchase like this earns its keep for a high earner. A cost segregation study reclassifies part of the purchase price into five, seven and fifteen year property, which under current bonus depreciation rules produces a large first-year deduction. Whether that deduction offsets W-2 income depends on the seven day average stay test and material participation, both of which are facts about how the property is run.
Questions about this deal
What did Hema pay for the property?
$1,080,000 in Smoky Mountains, Tennessee in 2025. We publish the market and the numbers, not the street address.
What did it cost to get into the deal?
$205,400 all in: $108,000 down, $2,600 in closing costs, and $100,000 for design and furnishing.
What does the property return?
$37,996 a year in cash flow after all operating costs and debt service, which is a 15.15% cash-on-cash return on $205,400 invested.
Is this a typical result?
No. It is one documented outcome for one property. Across the deals we publish with full financials the average cash-on-cash return is 13.3%, and individual deals in that set range from under 2% to over 24%. Real estate involves risk, including loss of principal.
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- The three submarkets compared
- Tennessee short-term rental regulations
- Mountain cabin investing guide
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- All client case studies
- The full deal tracker
- How the acquisition process works
- Financing a purchase like this
- The design and furnishing playbook
- The tax strategy behind these purchases